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Learning becomes fun with Indian EdTech


With the aim to change the way of learning, by introducing unique games and other products, SKILLMATICS brings new opportunities for children to make learning an experience like never before.


Founded in 2017 by partners Dhavil Sheth and Devanshi Kejriwal, Skillmatics is an educational toy maker company. Their products aim to inculcate core skills in math, language, science and logic through gamification and interactivity. The affordability of company’s products is what provides it an edge over its competitors. These are generally priced betweenINR 299 and INR 999 ($4-$15). Their vertically integrated supply-chain is also a reason for their success. It enables them to create and launch products more easily.


The company is present in more than 15 countries and has its primary functions in North America and India and follows a D2C approach to reach its consumers.


The start-up recently raised an amount of $6 million in its series A funding round lead by Sequoia Capital India. With the recent funding their main objective is to improviseits various verticals. Some of which include product design, data analytics, technology, marketing roles and product expansion. They even plan to expand their functions in the US where the company primarily works. Improving their presence in online and offline retail is their main aim like in the Walmart, Target and other multi-brand outlets. In India, they have set up their manufacturing process in across 25 factories, using small and large suppliers. Hamleys, a leading toy retailer brand in India has witnessed the presence of the company’s products over its shelf along with many other retailers.


The company has witnessed a great development since its launch in 2017. Presently they have raised an amount of $8million including its previous funding round which was held in 2019. The recent fundraise will fuel the company in building new capabilities and expanding their reach.

 

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